Newtown Square, Pa. – Sept. 22, 2011 – Boiron, the leading manufacturer of homeopathic medicines, is partnering with Patch Adams, MD to support the Gesundheit! Institute and its mission to provide free, holistic medical care to those in need around the world. Starting in November, Boiron will be donating a portion of proceeds from the purchase of Arnicare products from specially marked displays at select natural product stores across the country to the not-for-profit health care organization.

Arnicare, the top-selling homeopathic Arnica pain relief brand, works with the body to safely relieve neck, back, shoulder and leg muscle pain and stiffness, as well as swelling from injuries and bruising. The Gesundheit! Institute, founded by Patch in 1971, has offered holistic medical care to tens of thousands, given workshops and lectures in over 65 countries, built and supported clinics, schools, and orphanages from El Salvador to Cambodia, and brought the joy of clowning to parts of the world damaged by violence and injustice.

To kick off the campaign, Patch will be Boiron’s special guest at Natural Products Expo East being held September 22-24 at the Baltimore Convention Center. A special meet and greet, featuring a book signing and photo opportunity with Patch, will take place at Boiron Booth No. 5623 on Friday 10 a.m. – 1 p.m. For more information on Arnicare and the initiative with Patch Adams and his Gesundheit! Institute, please contact Deborah Kelly at 610-325-8323 or deborah.kelly@boiron.com.

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About Boiron: Boiron, world leader in homeopathic medicines, is a $730 million public company with 4,000 employees and distribution in more than 80 countries. It is best known for its top-selling flu medicine, Oscillococcinum®, and its Arnicare® line of pain relievers. For nearly 80 years, Boiron has been committed to funding scientific research and educating the public and healthcare professionals on homeopathic medicines. As a pharmaceutical company, Boiron maintains the highest standards in manufacturing, complying with U.S. Food and Drug Administration regulations, the Homeopathic Pharmacopoeia of the United States and drug Good Manufacturing Practices. Visit www.boironusa.com for more information or find on Facebook (facebook.com/boironusa) and Twitter (@BoironUSA).

About the Gesundheit! Institute: The Gesundheit! Institute, a not-for-profit health care organization chartered under the Nonprofit Corporation Act of the District of Columbia, is a project in holistic medical care based on the belief that one cannot separate the health of the individual from the health of the family, the community, the world, and the health care system itself. For more information on Patch and the Gesundheit! Institute, visit www.patchadams.org.