Assistant Product Marketing Manager

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Website Boiron USA

World Leader in Homeopathic Medicines


The Assistant Product Marketing Manager will support the Product Marketing Manager in growing sales and maximizing profitability for their brands.


  • Assist product manager with key brand marketing activities for Cold, Cough, Flu and Allergy: develop and monitor multi-faceted consumer advertising plans, including social/influencers, digital, point of sale materials, sales promotions, couponing, packaging.
  • Day to day management and ownership of key products with oversight from product manager- analyze and evaluate competition; recommend strategy and execute tactics.
  • Assist with new product development opportunities through corporate headquarters in France. Help to compile launch information, track project progress, communicate internally.
  • Initiate, project manage and review marketing materials from in-house creative team.
  • Assist manager in working with regulatory and creating team to develop key product claims for packaging and advertising.
  • Take an active role in marketing-operations collaboration, including updating materials and aiding with vendor projects.
  • Help develop sales and marketing launch materials for new products.
  • Analyze sales and competitive trends as requested using internal and external data tools.
  • Works closely with sales teams (Natural, mass market, medical, E-Commerce) to develop content and materials necessary to ensure growth in specific channels.
  • Provide a point of view and participate in decision making process as key member of Marketing team.
  • Other support duties as assigned


  • Education: Bachelor’s Degree in marketing, Advertising, or related field.
  • Enthusiastic team player with a positive attitude; ability to work with various departments within the organization
  • 3+ years of experience in Marketing, product management or brand management
  • Experience with consumer-packaged goods is ideal but not required
  • Self-starter capable of delivering on goals with minimal supervision
  • Ability to stay organized and work on numerous projects concurrently
  • Excellent presentation/communication/influencing/negotiating skills, both written and verbal, required.
  • Ability to travel domestic as needed. 5-6 trips annually, which may include overnight and/or weekend travel
  • Work under deadline pressure and meet timelines.
  • Proficient with operating a personal computer and use of MS Excel/Word/Outlook/PowerPoint and other required programs.
  • Ability to analyze, interpret, and disseminate information.
  • Must demonstrate personal integrity & honesty.

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